Louisville Gas & Electric is a utility company based in Louisville, Kentucky. LG&E serves over 350,000 electric and over 300,000 natural gas customers, covers an area of 700 square miles, and has a total regulated electric generation capacity of 3,514 megawatts.
Common Ground Wellness
Common Ground Wellness is a local wellness center located in Louisville. They needed a new identity that could speak to what they wanted their practice to become. I worked with the client through the sketch phase, presented some concepts, and made revisions on those with the client's feedback. I love to starting the project off with sketches and working my way towards the computer in stages.
In the end, the client walked away with a great identity, that works well digitally and in the physical space on letterheads and business cards.